CRX
A web design project — case study in progress.
- Role
- UX/UI Design
- Type
- Website
- Status
- In progress
- Year
- 2025
In progress
This case study is still being built. More detail — including the full design narrative, the design system overview, and the complete screen set — is coming soon. What follows is a short preview.
About
A recent web design project, still being written up. The outline below sets the scene; the full narrative lands soon.
CRX is a web design project where the focus was on structured information hierarchy and a tight visual system — the same discipline that anchors the other case studies in this section.
The full design narrative, design system breakdown, and screen walkthrough will follow once the case study is complete.
Outcomes
PLACEHOLDER — owner to supply real outcome metrics.
—
Headline metric one
PLACEHOLDER — owner to supply.
—
Headline metric two
PLACEHOLDER — owner to supply.
—
Headline metric three
PLACEHOLDER — owner to supply.
—
Secondary metric
—
Secondary metric
—
Secondary metric
—
Secondary metric
PLACEHOLDER — secondary metrics, owner to supply.
Phase one · The people
Who the site is for.
PLACEHOLDER — a short framing sentence introducing the three audiences the site was designed to serve.
Persona one
Role / job title
PLACEHOLDER — who this persona is, their context, and what brings them to the site.
What they need
PLACEHOLDER — the primary need or job this persona brings to the experience.
Persona two
Role / job title
PLACEHOLDER — who this persona is, their context, and what brings them to the site.
What they need
PLACEHOLDER — the primary need or job this persona brings to the experience.
Persona three
Role / job title
PLACEHOLDER — who this persona is, their context, and what brings them to the site.
What they need
PLACEHOLDER — the primary need or job this persona brings to the experience.
Phase two · Design system
Coming soon.
The design system breakdown is part of the in-progress work on this case study. Typography, colour, layout, and component patterns will be documented here as the rest of the write-up lands.
- Typography — to be documented
- Colour — to be documented
- Layout — to be documented
- Components — to be documented
Figma asset — Design system showcase — coming soon, alongside the rest of the case study
Phase three · Selected screens
Selected screens.
The key surfaces at a glance.
CRX — primary website surface
Primary surface — preview of the lead page. Full detail to follow.
A structured information hierarchy and a tight visual system — the same discipline that anchors the other case studies in this section. The full write-up lands soon.
— Reflections